System and method for offering and fulfilling...

Details System and method for offering and fulfilling... System and method for offering and fulfilling...

G - Physics

06

Q

G06Q 30/02 (2012.01) H04W 4/00 (2009.01) H04W 4/02 (2009.01)

Patent

CA 2727717

A system, method and computer-readable medium are disclosed for receiving situation information at a device, based on the situation information, transmitting an advertisement to the device, associating an advertisement with an identification card such as a debit car credit card, student ID card, biometric data, or club card, and receiving an indication of a purchase associ-ated with the advertisement and completed using the card The disclosure enables a user to receive an advertisement on a device such as a mobile device and make a purchase decision based on that advertisement in a normal fashion or transparent to the user and sales clerk, without additional requirements to complete the purchase.

Le système, le procédé et le support lisible par ordinateur ci-décrits permettent de recevoir sur un dispositif des informations de situation, dutiliser lesdites informations de situation pour envoyer une publicité à ce dispositif, dassocier une publicité à une carte didentification telle quune carte de débit, une carte de crédit, une carte détudiant, une carte biométrique ou une carte de membre, et de recevoir une indication correspondant à un achat associé à ladite publicité et finalisé à laide de ladite carte. Lutilisateur peut recevoir une publicité sur un dispositif tel quun appareil mobile et prendre une décision dachat basée sur cette publicité, dune manière normale ou transparente pour lui-même et pour le vendeur, sans que rien dautre ne soit nécessaire pour finaliser lachat.

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