Method of assigning promotional messages to electronic price...

G - Physics – 09 – F

Patent

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Details

G09F 9/00 (2006.01) G06Q 30/00 (2006.01) G09F 13/00 (2006.01)

Patent

CA 2206030

A method of displaying a promotional message by an electronic price label (EPL) which stores promotional messages and corresponding promotional indicators in a memory within the EPL. Once the promotional messages are stored within the memory of the EPL, the promotional messages no longer need to be sent by a controlling computer each time a promotional message must be displayed by the EPL. The controlling computer transmits a promotional indicator to the EPL. The EPL compares the promotional indicator in the message with the promotional indicators stored within the memory. The EPL displays a promotional message associated with one of the promotional indicators within the memory if the promotional indicator in the memory and the promotional indicator in the message are equal.

Méthode d'affichage d'un message publicitaire par une étiquette de prix électronique (EPL) qui mémorise des messages publicitaires ainsi que les indicateurs publicitaires correspondants. Lorsque les messages publicitaires sont stockés dans la mémoire de l'EPL, ils n'ont plus à être envoyés par un ordinateur de commande chaque fois que l'EPL doit afficher un message publicitaire. L'ordinateur de commande transmet un indicateur publicitaire à l'EPL. Puis l'EPL compare ce dernier aux indicateurs publicitaires stockés dans sa mémoire et affiche ensuite un message publicitaire associé à l'un des indicateurs publicitaires de sa mémoire si ce dernier et celui du message sont égaux.

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