Dynamic data delivery apparatus and method for same

Details Dynamic data delivery apparatus and method for same Dynamic data delivery apparatus and method for same

Category

H - Electricity

Subcategory

04

Subsubcategory

H

IPC codes

H04H 20/10 (2009.01) H04H 60/06 (2009.01) G06Q 30/08 (2012.01)

Type

Patent

Patent number

CA 2755957

Description

A system for providing auction services for media play comprises a hub that receives enhanced radio content available for a media play, and a first cost range associated with the enhanced radio content; at least one input to said hub, wherein said input receives non- radio input comprising at least available scheduling for the media play and a second cost range for the media play within the available scheduling; and an auction engine communicatively associated with said hub that coordinates the enhanced radio content, the first cost range, the available scheduling, and the second cost range to enable the media play of the enhanced radio content within the available scheduling.

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