Multiple-compartment container with label

Details Multiple-compartment container with label Multiple-compartment container with label

B - Operations, Transporting

65

D

B65D 23/14 (2006.01) B65D 81/32 (2006.01) B67D 3/00 (2006.01) G09F 3/02 (2006.01)

Patent

CA 2492965

Methods of promoting the sale of a laundry product containing a composition provided in at least two components, wherein the components are located within a multiple-compartment container, a first component located within a first compartment (51) and a second located within a second compartment (52), whereby the method includes the step of orienting the product such that a multiple-compartment feature is visually observable from the front consumer vantage point. Such methods may also include labeling, advertising, displaying and/or arranging on a store shelf.

La présente invention a trait à des procédés de promotion de la vente d'un produit de lessive contenant une composition formée d'au moins deux constituants, dans laquelle les constituants sont disposés dans un emballage à compartiments multiples, un premier constituant logé dans un premier compartiment (51) et un deuxième logé dans un deuxième compartiment (52), le procédé comportant l'étape d'orientation du produit de sorte qu'un aspect de compartiments multiples soit visible à partir d'un point d'observation de consommateur à l'avant. De tels procédés peuvent également comprendre la pose d'étiquette, l'affichage et/ou la disposition sur une étagère de magasin.

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