A targeted advertising system

H - Electricity – 04 – N

Patent

Rate now

  [ 0.00 ] – not rated yet Voters 0   Comments 0

Details

H04N 7/08 (2006.01) H04N 7/16 (2006.01)

Patent

CA 2446985

The invention relates to control of signal decoding in a set of subscriber receivers belonging to subscribers (S1 - S3) of mass distributed coded signals (P1; C1 - C17, Cx1 - Cx7), such as digital satellite channels, which are conveyed via different distribution resources (D1 - D4). By means of a central transmission of control signals (d1 - d8) to the subscriber receivers the decoding therein of the signals (P1; C1 - C17, Cx1 - Cx7) can be controlled, such that during certain periods a signal including a content being directed to each subscriber (S1 - S3) can be decoded in the respective subscriber receiver. Thereby commercial messages and other kinds of controlled or interest defined information can be focused to a relevant target group at the same time as the distribution resources (D1 - D4) are utilized efficiently.

L'invention concerne la commande du décodage de signaux dans un ensemble de récepteurs abonnés appartenant à des abonnés (s¿1? s¿3?) de signaux codés distribués en masse (P¿1?; C¿1? C¿17?,¿ ?C¿x1? C¿x7?), par exemple des canaux numériques par satellite, qui sont acheminés par le biais de différentes ressources de distribution (D¿1? D¿4?). Au moyen d'une transmission centrale de signaux de commande (d¿1? d¿8?) vers les récepteurs d'abonnés, le décodage des signaux (P¿1?; C¿1? C¿17?,¿ ?C¿x1? C¿x7?) peut être régulé de façon que, pendant certaines périodes, un signal comportant un contenu dirigé vers chaque abonné (s¿1? s¿3?) peut être décodé au niveau du récepteur abonné. Ainsi, des messages commerciaux et autres types d'informations contrôlées ou d'intérêt défini peuvent être focalisés sur un groupe cible pertinent et, en même temps, les ressources de distribution (D¿1? D¿2?) sont exploitées de façon efficace.

LandOfFree

Say what you really think

Search LandOfFree.com for Canadian inventors and patents. Rate them and share your experience with other people.

Rating

A targeted advertising system does not yet have a rating. At this time, there are no reviews or comments for this patent.

If you have personal experience with A targeted advertising system, we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and A targeted advertising system will most certainly appreciate the feedback.

Rate now

     

Profile ID: LFCA-PAI-O-1955816

  Search
All data on this website is collected from public sources. Our data reflects the most accurate information available at the time of publication.