Method of advertising using mobile communications

Details Method of advertising using mobile communications Method of advertising using mobile communications

G - Physics

06

Q

G06Q 30/00 (2006.01)

Patent

CA 2661073

A system and method is constructed to provide financing of mobile communications by sponsors in return for permitting the dissemination of advertisements before, during, or after a particular call. The system includes a location server through which communication channels can be established, mobile communication terminals inter connected for communication over the communication channels established by the location server, a sponsor server having a memory in which is stored advertisements, and an application module resident on the sponsor server, mobile communication terminal, or location server to control a communication from one one of the moile communication terminals to another of the mobile communiation terminals to, at the request of a user of the mobile communicaiton terminal, place advertisements from the sponsor server into the communication and charge the cost of the communication to the sponsor server.

L'invention concerne un système et un procédé construits de façon à financer des communications mobiles par des parrains en échange d'une diffusion de publicités avant, pendant ou après un appel particulier. Le système comprend un serveur de localisation à travers lequel des canaux de communication peuvent être établis, des terminaux de communication mobiles reliés en vue d'une communication sur les canaux de communication établis par le serveur de communication, un serveur de parrainage ayant une mémoire dans laquelle des publicités sont stockées et un module d'application qui réside sur le serveur de parrainage, un terminal de communication mobile, ou un serveur de localisation pour commander une communication d'un des terminaux de communication mobiles à un autre terminal de communication mobile pour placer, à la demande d'un utilisateur du terminal de communication mobile, des publicités à partir du serveur de parrainage dans la communication et facturer le coût de la communication au serveur de parrainage.

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