Apparatus and method for providing a marketing service

Details Apparatus and method for providing a marketing service Apparatus and method for providing a marketing service

G - Physics

06

F

G06F 15/173 (2006.01)

Patent

CA 2631859

Apparatus and method for providing a marketing service are described. In one embodiment, a computer-readable storage medium includes: (1) a preferences module that is configured to collect a set of preferences of a user; (2) a monitoring module that is configured to monitor a web site based on the set of preferences so as to identify relevant content; and (3) a notification module that is configured to generate a message alerting the user of the relevant content.

La présente invention concerne un appareil et un procédé pour fournir un service de marketing. Dans un mode de réalisation réalisation, un support de stockage lisible sur ordinateur comprend : (1) un module de préférences qui est configuré pour collecter un jeu de préférences d'un utilisateur ; (2) un module de surveillance qui est configuré pour surveiller un site web basé sur un jeu de préférences de manière à identifier un contenu pertinent ; et (3) un module de notification qui est configuré pour générer un message alertant l'utilisateur du contenu pertinent.

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