Discount offer redemption system and method

G - Physics – 06 – K

Patent

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Details

G06K 7/10 (2006.01) G06Q 30/00 (2006.01) G06F 19/00 (2006.01)

Patent

CA 2215973

A system for redeeming discount offer flyers (30) which are mailed, handed or otherwise distributed to potential customers, provides identifying indicia (42) on the offer flyer/circular which is used by point of sale machines (4) to identify items which are offered at a discount and then apply an appropriate credit to the purchased items. The system further resides in a method of tracking purchase habits of individuals (40-41) who receive and use the discount flyer by creating a data base file identified by the user name or residence for items so purchased with the flyer/circular program.

La présente invention concerne un système de remboursement des prospectus (30) d'annonce de remises promotionnelles qui sont envoyés par la poste, remis de la main à la main ou distribués de toute autre façon à des clients potentiels. Ce système utilise des marques d'identification (42) faites sur le prospectus ou la circulaire, lesquelles marques servent, au niveau des terminaux points de vente (4), d'une part à identifier les articles proposés avec prime promotionnelle, et d'autre part à appliquer la remise aux articles achetés. Le système comporte en outre un procédé permettant de retracer les habitudes d'achat des individus (40, 41) qui reçoivent et utilisent les prospectus en promotion commerciale par création d'une base de données identifiée par le nom ou l'adresse de l'utilisateur pour l'article ainsi acheté dans le cadre de l'action commerciale par prospectus ou circulaire.

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