Footwear design and marketing method

Details Footwear design and marketing method Footwear design and marketing method

A - Human Necessities

43

B

A43B 9/00 (2006.01) A43B 3/00 (2006.01) A43D 11/00 (2006.01) G06F 17/60 (2000.01)

Patent

CA 2508149

A method for designing a line of products across different functional categories. The method includes the steps of selecting certain performance components and grading the components from one product to the next to tailor the product to the appropriate functional category. At the same time, the products include common, yet varied, design elements that interrelate the products and create a morphing or evolving appearance from one functional category to the next. The present invention further discloses a method for marketing footwear across different functional categories as a line of products by providing the products with evolving or morphing functional and design components.

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