Gathering data concerning publication usage and exposure to...

Details Gathering data concerning publication usage and exposure to... Gathering data concerning publication usage and exposure to...

G - Physics

06

F

G06F 17/40 (2006.01) G06Q 30/00 (2006.01)

Patent

CA 2563769

Methods and systems for measuring and gathering data relating to presence of individuals within commercial establishments, relating to usage of publications by those individuals, and relating to exposure to products by those individuals. Participants in one or more studies carry a portable monitor having a commercial establishment presence detection monitor, a publication usage monitor, and/or a product exposure monitor.

La présente invention a trait à des procédés et des systèmes pour la mesure et la collecte de données concernant la présence de personnes dans des établissements commerciaux, concernant l'usage de publications par ces personnes, et concernant l'exposition à des produits de ces personnes. Les participants à une ou des études portent un moniteur portatif comportant un moniteur de détection de présence dans des établissements commerciaux, un moniteur d'usage de publications, et/ou un moniteur d'exposition à des produits.

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