Matching product system and method

G - Physics – 06 – Q

Patent

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G06Q 30/00 (2006.01)

Patent

CA 2597518

Computer-implemented systems and method for generating individualized email communications to customers promoting a second customized product that shares design elements with a previously ordered first customized product. Customer records are searched to identify product promotion candidates. A personalized email order solicitation adapted to display an automatically created image of the matching product is sent to identified candidate customers. The matching product image displayed to the email recipient is created to incorporate design elements of a first product ordered by the recipient and information associated with the recipient such that the email recipient sees a customized second product image.

Cette invention concerne des systèmes à mise en oeuvre informatique et un procédé d'envoi à des clients de courriels individualisés destinés à promouvoir un second produit personnalisé partageant certains éléments de conception avec un premier produit personnalisé commandé antérieurement. Après une consultation des dossiers clients visant à identifier des clients potentiels pour cette promotion, on met au point un formulaire de commande informatique personnalisé dans le but de présenter une image créée automatiquement du produit correspondant à l'intention des clients candidats repérés. L'image du produit correspondant parvenant au destinataire du courriel intègre les éléments de conception d'un premier produit commandé par ce même destinataire de telle sorte que ce dernier a sous les yeux une image personnalisée du second produit.

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