Merchant transaction based advertising

G - Physics – 06 – Q

Patent

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Details

G06Q 30/02 (2012.01)

Patent

CA 2685752

Methods and systems are disclosed for producing advertisements on a transaction record for a transaction between a consumer and a merchant involving the use of a portable consumer device such as a credit or debit card. Advertisers may specify criteria so that the advertisements are specifically targeted.

L'invention concerne des procédés et des systèmes pour produire des publicités sur un enregistrement de transaction pour une transaction entre un consommateur et un commerçant impliquant l'utilisation d'un dispositif de consommation portable telle qu'une carte de crédit ou de débit. Les publicitaires peuvent spécifier des critères de sorte que les publicités soient spécifiquement ciblées.

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