Method and apparatus for gathering and analyzing consumer...

G - Physics – 06 – Q

Patent

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G06Q 30/02 (2012.01) G06F 17/40 (2006.01)

Patent

CA 2485898

A method and an apparatus for gathering and analyzing consumer preference is disclosed. The method includes steps of providing offers; collecting consumer preference for the offers and analyzing the consumer preference by ranking the preference and applying pre-defined policy functions to obtain the most preferable specification with respect to the consumer preference; proposing new offers or updating offers according to the analysis result if appropriate and contacting relevant consumers; or collecting preference for the new offers, or updated offers.

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