Method and apparatus for obtaining marketing information

G - Physics – 06 – Q

Patent

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G06Q 30/00 (2006.01)

Patent

CA 2371984

A system and process is designed to provide a medium for playing sweepstakes style games on the Internet. A standard game medium for Bingo, playing cards, and other games is converted by a game algorithm to a product medium. The player is requested to select a series of products from a hierarchy of categories and sub-categories which the player will have an opportunity to win during the play of the game. A player product profile will be generated according to the player's preferences.

L'invention concerne un système et un procédé conçus pour constituer, sur l'Internet, un support de jeux du type loterie sur les chevaux ("sweepstake"), et consistant à convertir un support de jeu classique de loterie, jeux de cartes et autres, à l'aide d'un algorithme de jeu, afin d'obtenir un support de produit. Le joueur doit choisir une série de produits à partir d'une hiérarchie de catégories et sous-catégories, produits qu'il peut gagner lors du déroulement du jeu. Un profil de produit joueur peut être généré en fonction des préférences du joueur.

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