G - Physics – 06 – F
Patent
G - Physics
06
F
G06F 17/30 (2006.01)
Patent
CA 2424219
An electronic advertisement method and system for an Internet browser with a book-like page-based flipping interface. Full pages of electronic advertisements presented on the computer screen are possible without obstructing the viewing and reading of other contents. This benefits both the viewer as well as the advertiser. An advertisement matching/delivery system provides a novel method of inserting advertisements into content as well as a novel method for revenue sharing among the parties involved.
L'invention concerne un procédé et un système d'annonces publicitaires électroniques conçues pour un navigateur d'Internet doté d'une interface faisant tourner des pages du type livre. Il est possible de présenter des pleines pages d'annonces publicitaires électroniques sur un écran d'ordinateur sans perturber la visualisation et la lecture d'autres contenus, et l'observateur et l'annonceur en tirent profit. Un système de correspondance/distribution d'annonces publicitaires présente un nouveau procédé d'insertion de telles annonces dans le contenu, ainsi qu'un nouveau procédé de répartition des recettes entre les différents protagonistes.
Chow Chee Kwan
Ho Seng Beng
Seet Chern Hway
Tan Eugene Eng Khian
Wan Hong Khoon
E-Book Systems Pte. Ltd.
Gowling Lafleur Henderson Llp
LandOfFree
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