Method and system for market research data mining

Details Method and system for market research data mining Method and system for market research data mining

G - Physics

06

F

G06F 17/60 (2000.01)

Patent

CA 2308650

Predicted categories for the known products of a client and for products unknown to the clients are forecasted by reading first and second groups of data. The first group of data relates to product characteristics and provides a baseline. The second group of data relates products of a client to product categories of the client. Intersection data are determined based upon a commonality between the first and second groups of data, and unknown data are determined based upon a lack of commonality between the first and second groups of data. The intersection data and the unknown data are data mined in order to produce a known data forecast and an unknown data forecast. The known forecast includes predicted product categories for the products of the client, and the unknown forecast includes predicted product categories for the products unknown to the client.

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