Method for commercialization and advertising using a...

G - Physics – 06 – Q

Patent

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G06Q 30/00 (2006.01)

Patent

CA 2575105

Methods for disseminating a portable, pre-configured, self-contained media player with non-removable, non-rerecordable digital content is provided. By binding the content to a portable and inexpensive media player, enhanced dissemination of the content, whether in audio and/or video form, to consumers can be achieved. Due to the portability and "instant-on" capability of a self~contained media player, consumers can be more effectively targeted with advertising or event-related information. Due to the non-removability of the content in the media player, the content provider's concerns regarding copying of the content can be minimized.

L'invention concerne des procédés destinés à la diffusion d'un lecteur multimédia autonome, préalablement configuré, portable, comportant un contenu numérique non ré-enregistrable, non effaçable. En associant le contenu à un lecteur multimédia portable et bon marché, on augmente la diffusion du contenu, qu'il soit sous forme audio et/ou vidéo, vers les consommateurs. Ce lecteur multimédia autonome, du fait de sa portabilité et de sa capacité d'accès immédiat au contenu, permet de cibler plus efficacement la publicité ou les informations liées à un événement vers les consommateurs. Par ailleurs, les inquiétudes du fournisseur de contenu, liées à la copie du contenu, peuvent être réduites au maximum, étant donné que le contenu numérique est non effaçable.

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