Method for constructing an updateable database of subject...

G - Physics – 06 – F

Patent

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G06F 17/18 (2006.01) G06F 17/30 (2006.01) G06F 17/40 (2006.01) G06Q 30/00 (2006.01)

Patent

CA 2338795

Disclosed is a method for maintaining compact descriptions of the behavior of customers in a database of information relating to customer transactions. Of all possible variables that might be used to characterize customer transactions, a limited number are selected on the basis of discriminating power to define customer profiles. Customers are classified according to distinguishing features of their profiles. A new customer can be initially assigned to a particular class based on data characterizing his first few transactions.

L'invention concerne un procédé permettant de mettre à jour des descriptions compactes du comportement de clients dans une base de données d'informations concernant les transactions des clients. Parmi toutes les variables qu'il est possible d'utiliser pour caractériser les transactions des clients, on en a sélectionnées un nombre restreint sur la base du pouvoir discriminatif propre à définir les profils des clients. Les clients sont classés conformément aux traits caractéristiques de leurs profils. Un nouveau client peut être initialement associé à une classe spécifique en fonction des données qui caractérisent quelques-unes de ses premières transactions.

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