Method for promoting a web site using services of a web site...

H - Electricity – 04 – L

Patent

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Details

H04L 12/16 (2006.01) G06Q 30/00 (2006.01)

Patent

CA 2387014

A system and method is disclosed for promoting a Web site using other services offered by the ISP (Internet Service Provider) hosting the site. The ISP provides a Web site hosting customer with the ability to offer an incentive to existing or potential customers of other ISP-provided services, so that those customers are motivated to visit and/or participate on the hosted Web site. The ISP thereby provides a Web site hosting customer with the valuable ability to increase site visitor traffic and/or increase e- commerce sales, site member enrollment, advertising revenue, and other desired criteria associated with the hosted site. Generally, a visitor to the Web site may receive a benefit in connection with the incentive-related service when the visitor performs a desired activity on the site such as making a purchase on the Web site or becoming a member of the Web site. The incentive-related service is preferably an Internet access service or a telephone service.

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