Method for providing digital cinema content based upon...

Details Method for providing digital cinema content based upon... Method for providing digital cinema content based upon...

H - Electricity

04

N

H04N 21/2668 (2011.01) H04N 21/218 (2011.01)

Patent

CA 2456496

A method for displaying a motion picture received as a digital data stream and having selectable scene content, by obtaining audience metrics, such as demographic data, and, based on these metrics, selecting replaceable image elements (202) from alternate frame (200) content or from selectable scenes (174a1, 174a2) to be inserted into the image display data stream (180), as purchased by an advertiser (260).

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