Method of direct communication between a business and its...

Details Method of direct communication between a business and its... Method of direct communication between a business and its...

G - Physics

06

Q

G06Q 30/00 (2006.01)

Patent

CA 2411057

A business model, system, and method for a business entity to distribute branding, advertising, marketing, and service (BAMS) data to consumer-users is described. The business entity establishes and maintains a venture server (20) that transmits BAMS data (25) to client applications (33) installed on the electronic devices (30) of consumer-users and controls usage and display of the BAMS data at the electronic devices. The client application, which is prepared and assigned a unique identifier by the business entity, performs a useful function that requires a graphical user interface (GUI) to be displayed in the display of the user's electronic device. After receiving the BAMS data, the client application stores it, and displays it in the GUI. The client application can be written so that no user information is transmitted from the electronic device to the venture server.

L'invention concerne un modèle, un système et un procédé d'entreprise destinés à une entreprise servant à distribuer des données de marques, de publicité, de marketing et de service (BAMS) à des utilisateurs-consommateurs. L'entreprise établit et maintient un serveur d'entreprise (20) qui transmet les données BAMS (25) aux applications clients (33) installées sur des dispositifs électroniques (30) d'utilisateurs-consommateurs, vérifie l'utilisation et affiche les données BAMS au niveau des dispositifs électroniques. L'application client, préparée et attribuée à un identificateur unique par l'entreprise, exécute une fonction utile nécessitant l'affichage d'une interface graphique (GUI) sur l'écran du dispositif électronique de l'utilisateur. Après avoir reçu les données BAMS, l'application client les stocke et les affiche dans l'interface graphique. L'application client peut être conçue de manière qu'aucune information utilisateur ne soit transmise du dispositif électronique au serveur de l'entreprise.

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