Method of displaying advertising messages

Details Method of displaying advertising messages Method of displaying advertising messages

G - Physics

09

F

G09F 21/04 (2006.01) B60Q 1/44 (2006.01)

Patent

CA 2209872

A message to be displayed is sent to the display device from an onboard processor, having been retrieved from memory. The message comes on with the automotive brake lights and remains on until the brakes are released. The message changes with each application of the brake lights and is a continuous loop of sequentially displayed messages. In an alternative embodiment, the display remains on in a dimmer mode until the next application of the brakes changes the message. Thus, the message may be displayed while brake lights are energized, or alternatively, once brake lights are extinguished the message goes to a tail light mode having a reduced illumination level, for example, half as bright.

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