Method, system and computer program for providing a loyalty...

Details Method, system and computer program for providing a loyalty... Method, system and computer program for providing a loyalty...

G - Physics

06

Q

G06Q 30/02 (2012.01)

Patent

CA 2665871

The present invention is a method, system and computer program for providing a loyalty engine for automated cause marketing. A charity may link merchants and sponsors to a loyalty system accessible via the Internet and members may register with the loyalty system. Merchants may utilize a loyalty engine of the loyalty system to create a customized loyalty program defined by a plurality of merchant defined rules for administering their loyalty program. The merchant defined rules may instruct the loyalty engine as to the level of donations associated with one or more transactions of a member of the loyalty program. The loyalty system may also include a reporting facility, whereby merchants may track transactions with members.

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