Methods and apparatus to monitor advertisement exposure

H - Electricity – 04 – H

Patent

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Details

H04H 60/29 (2009.01) H04H 60/63 (2009.01) H04H 60/65 (2009.01)

Patent

CA 2654684

Methods and apparatus to monitor advertisement exposure are disclosed. An example method includes determining via a meter that a media content segment was presented at a media content presentation device and determining via an activity monitor different than the meter that a computing resource related to the media content segment was accessed by outputting an indication of an association between the computing resource access and the media content presentation after the presentation of the media content segment.

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