Methods and systems for offering and selling advertising

G - Physics – 06 – Q

Patent

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G06Q 30/00 (2006.01) G06Q 50/00 (2006.01)

Patent

CA 2707154

A method (22) for coordinating information for use in advertising. The method (22) comprises receiving sets of advertisement information (26) associated with advertisements for distressed advertising space (28). The sets of advertisement in- formation (26) are stored and the method (22) includes searching the stored sets of advertisement information (22) to locate at least one set (38) that meets with distressed advertising critena (36). Other aspects are provided.

La présente invention concerne un procédé (22) destiné à coordoner des informations utilisées dans la publicité. Ce procédé (22) comprend la réception d'ensembles d'informations publicitaires (26) associées à des annonces publicitaires destinées à des espaces publicitaires sacrifiés à très bas prix (28). Les ensembles d'informations publicitaires (26) sont stockés et le procédé (22) consiste à rechercher dans ces ensembles d'informations publicitaires stockées (22) pour trouver au moins un ensemble (38) qui corresponde aux critères d'une publicité sacrifiée à très bas prix (36). L'invention porte également sur d'autres aspects.

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