Network of digital broadcast stations

H - Electricity – 04 – L

Patent

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Details

H04L 12/18 (2006.01) G06F 17/00 (2006.01) G06Q 10/00 (2006.01)

Patent

CA 2367881

A network of centrally controlled, customizable digital broadcast stations capable of broadcasting music, videos, audible advertisements, and visual advertisements is disclosed. The invention includes a program database (1), a station demographic database (2), a central controller (3), and a plurality of digital broadcast stations (4). The central controller (3) includes one or more servers (7), multiple computer workstations (5), and multiple call directors (6). Each digital broadcast station (4) includes a computer (13), a loudspeaker(s) (15), and a microphone (16). Optionally, a digital broadcast station may include a projector(s) (14) or flat screen television(s). The central controller (3) completely controls the broadcast content and broadcast schedule of the plurality of digital broadcast stations (4). The present invention allows advertisers to conduct targeted advertising campaigns within the network of digital broadcast stations.

L'invention concerne un réseau de stations de radiodiffusion numériques commandées centralement et personnalisables, pouvant diffuser de la musique, des films, et des publicités sonores et visuelles, comprenant une base de données programmes (1), une base de données démographique station (2), une unité de commande centrale (3) et plusieurs stations de radiodiffusion numériques (4). L'unité de commande centrale (3) comprend au moins un serveur (7), plusieurs stations de travail informatiques (5) ainsi que plusieurs pupitres directeurs (6). Chaque station de radiodiffusion digitale (4) comprend un ordinateur (13), des haut-parleurs (15) et un microphone (16). Une station de radiodiffusion numérique peut éventuellement comprendre des projecteurs (14) ou des télévisions à écran plat. L'unité de commande centrale (3) possède un contrôle complet sur le contenu diffusé et sur le calendrier de diffusion des stations de radiodiffusions numériques (4). La présente invention permet aux annonceurs de cibler leurs campagnes publicitaires au sein du réseau de stations de radiodiffusion numériques.

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