Online map advertising

G - Physics – 06 – Q

Patent

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Details

G06Q 30/00 (2006.01) G06Q 50/00 (2006.01)

Patent

CA 2713901

Systems and methods for selecting advertisements for presentation in a map space are disclosed. Map requests are received, map spaces identified, advertisement bids are received for advertisement space within the map spaces, and advertise-ments are selected for presentation in the map space based on the advertisement bids. The advertisement bids can be selected through an auction.

L'invention concerne des systèmes et procédés de sélection d'annonces pour présentation dans un espace de carte. Des demandes de carte sont reçues, des espaces de carte identifiés, des appels d'offres sont reçus pour l'espace publicitaire à l'intérieur des espaces de carte, et des annonces sont sélectionnées pour présentation dans l'espace de carte en fonction des appels d'offres. Les appels d'offres peuvent être sélectionnés par enchères.

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