Process and method of providing rapid results from customer...

G - Physics – 06 – Q

Patent

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G06Q 30/02 (2012.01) G06F 17/30 (2006.01) H04L 12/16 (2006.01)

Patent

CA 2295423

This process and method of providing rapid market research results using the Internet is a method of interaction with customers over the Internet for the purpose of immediate market research and feedback. The system includes a customer database, a secure web site, and a web server computer operationally connected through the Internet to remote computers accessible by customers. The customers are incepted to fill in a questionnaire, either on the Internet or through telecom IVR systems. The data immediately updates a database. This database can be remotely interrogated by authorized users. The use of this process allows a company to establishes demographic basics to enable cross tabs, gather tracking information specific to their product, build the data to measure specific activities in the marketplace, and database the responses for immediate use and updating.

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