G - Physics – 06 – Q
Patent
G - Physics
06
Q
G06Q 30/00 (2006.01)
Patent
CA 2454512
A method includes receiving at least conjoint survey data concerning consumer experience with a brand (50). The data is processed to produce marketing analytics (52), the marketing analytics are presented (54) to a user so that a decision can be made.
L'invention concerne un procédé qui consiste à recevoir au moins des données d'enquête conjointes portant sur l'expérience de consommateurs par rapport à une marque (50). Les données sont traitées aux fins de produire une analytique de marketing (52), laquelle est présentée (54) à un usager pour lui permettre de prendre une décision.
Allison Neil K.
Dull Stephen F.
Accenture Global Services Gmbh
Smart & Biggar
LandOfFree
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