Realtime insertion of video content in live broadcasting

H - Electricity – 04 – N

Patent

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Details

H04N 5/262 (2006.01) H04N 5/268 (2006.01)

Patent

CA 2638071

A system and method for providing a set of pre-recorded video content for inclusion into one or more locations in a video broadcast having sport content of a live sporting event, the video broadcast for production during the live sporting event, the system comprising: a content server for assembling the set of pre-recorded video content and a set of associated insertion instructions, the insertion instructions having a plurality of insertion information including at least one predefined trigger event assigned to each identified video in the video content, the predefined trigger event defined as a sport activity known to occur in the live sporting event; and a content client configured for coupling to the content server over a communications network, the content client further configured for receiving the set of pre-recorded video content and an order of the videos of the pre-recorded video content corresponding to the set of associated insertion instructions and for indicating selected contents of the set of pre-recorded video content to a user, the content client having an insertion control operable by the user for initiating release of a video of the set of pre-recorded video content to production equipment for producing the video broadcast, the video having an assigned trigger event matching a current sport activity of the live sporting event; wherein the production equipment inserts the video into the video broadcast at a location corresponding to the current sport activity.

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