System and method for building user profiles

G - Physics – 06 – F

Patent

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Details

G06F 17/30 (2006.01) G06Q 30/00 (2006.01)

Patent

CA 2322026

A computer apparatus and a method are described for establishing a global interest profile of a user. At least one local server and an enterprise server communicate with the user via a communication channel. The local server assigns a local ID to the user. The enterprise server assigns to the user a global ID and links the local ID and local user information with the global ID to form a global interest profile of the user. The identity of the users is not shared between servers, thereby maintaining the privacy of the user. Also described is a method for forming and updating user profiles that operates incrementally and in real time.

La présente invention concerne un système et un procédé informatique permettant d'établir un profil général d'utilisateur. Au moins un serveur local et un serveur d'entreprise communiquent avec l'utilisateur via un canal de communication. Le serveur local attribue un code ID local à l'utilisateur, alors que le serveur de l'entreprise lui attribue un code ID général et met en corrélation le code ID local et les informations d'utilisateur local avec le code ID général pour établir un profil général d'utilisateur. L'identité des utilisateurs n'est pas répartie entre les serveurs, ce qui permet de préserver la confidentialité des informations relatives à l'utilisateur. Enfin, cette invention concerne un procédé de réalisation et de mise à jour des profils d'utilisateurs fonctionnant par tranches et en temps réel.

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