System and method for providing advertising based on user...

Details System and method for providing advertising based on user... System and method for providing advertising based on user...

H - Electricity

04

L

H04L 12/16 (2006.01) G06F 17/60 (2000.01)

Patent

CA 2325920

A system and method for displaying advertising to viewers based on the viewers selected preferences. The viewers may specify which types of advertisements they wish to view via an on screen selection facility. The view preferences are combined with requirements provided by the advertisers to determine the type, duration, time and frequency of advertisements to display to the viewer.

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