System and method for selecting and delivering ads based on...

Details System and method for selecting and delivering ads based on... System and method for selecting and delivering ads based on...

H - Electricity

04

L

H04L 12/16 (2006.01) G06Q 30/00 (2006.01) H04N 7/16 (2006.01)

Patent

CA 2646147

A cross-platform advertising system utilizes viewing data, browsing data, and telephone call data to establish subscriber account profile and, optionally, user profiles for users at the subscriber account. An ad selection processor selects ads based on subscriber account profile and, optionally, the user profile. An ad delivery processor delivers the selected ads to a device associated with the subscriber account.

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