System and method for targeted advertising

Details System and method for targeted advertising System and method for targeted advertising

G - Physics

06

Q

G06Q 30/02 (2012.01) H04L 12/16 (2006.01) H04M 3/42 (2006.01)

Patent

CA 2586508

A method and system for targeting advertising content to a user of a telecommunication system is provided. Information related to users of a particular service offered by the telecommunication system is gathered and used to create a user profile for each user, which is stored by an advertising system. The user profiles are used, along with analysis of communications made by the user, to correlate advertising content to a particular demographic that likely includes that user. The advertising content is presented to the user before, during or following a communication, typically using an interface on a device used to perform the communication.

Affiliated with

Also associated with

Rating

System and method for targeted advertising does not yet have a rating. At this time, there are no reviews or comments for this patent.

If you have personal experience with System and method for targeted advertising, we encourage you to share that experience with our LandOfFree.com community. Your opinion is very important and System and method for targeted advertising will most certainly appreciate the feedback.

Rate now

Comments { 0 }

Profile ID: LFCA-PAI-O-1470252