Systems and methods for planning, estimating, and billing...

Details Systems and methods for planning, estimating, and billing... Systems and methods for planning, estimating, and billing...

G - Physics

06

Q

G06Q 30/02 (2012.01) G06Q 30/04 (2012.01)

Patent

CA 2700348

The present invention relates to systems and methods for determining the number advertising impressions delivered by advertisements. The present invention also re-lates to systems and methods for planning and billing adver-tising. Herein are disclosed a variety of measures, estimates, and indexes that may be used to improve the accuracy of ad-vertisement estimation. Also disclosed are methods and sys-tems for using the described indexes and modifiers to plan, estimate, and bill advertisements.

La présente invention concerne des systèmes et procédés pour déterminer le nombre d'impressions de publicité délivré par des publicités. La présente invention concerne également des systèmes et des procédés pour planifier et facturer de la publicité. On propose aux présentes une variété de mesures, de devis et d'indices qui peuvent être utilisés pour améliorer la précision d'une estimation de publicité. On propose également des procédés et des systèmes pour utiliser les indices et modificateurs décrits afin de planifier, estimer et facturer des publicités.

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