Systems, methods, and apparatuses for enhancing video...

H - Electricity – 04 – N

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H04N 21/236 (2011.01) H04N 21/254 (2011.01) H04N 21/2665 (2011.01) H04N 21/85 (2011.01)

Patent

CA 2756237

A system for and method of enhancing video advertising with interactive content in accordance with exemplary embodiments may include receiving non-interactive video advertisement data and advertisement order data associated with the non-interactive video advertisement data, generating interactive content data associated with the non-interactive video advertisement data, embedding, in the non-interactive video advertisement data, the interactive content data, and transmitting, to an ad server component of an ad system, the non-interactive video advertisement data and the embedded interactive content data for transmission to one or more end user devices.

Des modes de réalisation à titre d'exemple de l'invention portent sur un système et un procédé d'amélioration de publicité vidéo par du contenu interactif qui peuvent consister à recevoir des données de publicité vidéo non interactives et des données de commande de publicité associées aux données de publicité vidéo non interactives, générer des données de contenu interactif associées aux données de publicité vidéo non interactives, incorporer, dans les données de publicité vidéo non interactives, les données de contenu interactives, et transmettre, à un composant serveur de publicité d'un système de publicité, les données de publicité vidéo non interactives et les données de contenu interactives incorporées en vue d'une transmission à un ou plusieurs dispositifs d'utilisateur final.

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