Technique for effectively promoting goods or service through...

H - Electricity – 04 – L

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Details

H04L 12/16 (2006.01) H04M 3/487 (2006.01) G06Q 30/00 (2006.01)

Patent

CA 2442285

A user of information assistance may request, in a call, information about desired goods or service, e.g., suppliers of the desired goods or service in a given area. An operator who answers the call may search a database for the requested information. The search results may include not only the identities of the relevant goods or service suppliers but also special offers made thereby. The operator presents the search results to the user, and may connect the user to the telephone number of a selected goods or service supplier. In accordance with the invention, the operator may also transmit any special offer of the selected supplier to the user via a communication method(s) specified by the user in the call or a user profile previously established with the information assistance service. In addition, the participating goods or service suppliers may communicate with the information assistance service to initiate their special offers or to modify the same in real time.

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