System and method for selling advertising space on...

H - Electricity – 04 – N

Patent

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Details

H04N 5/445 (2006.01) G06F 3/00 (2006.01) G06F 13/00 (2006.01) G06Q 30/00 (2006.01) G09F 27/00 (2006.01) H04N 7/24 (2006.01)

Patent

CA 2438451

Electronic billboards (401), which may be indoor or outdoor are located in various geographical areas. Associated with each billboard is a web address. A client (404) desiring to display information, such as an advertisement (203), on any selected electronic billboard (401) can upload the information over a digital television broadcast network (601) to the server (402) implementing the billboard website. The client can select the time and duration for the information to be displayed, and can even purchase the display time using a credit card or through the use of some other type of account.

L'invention concerne des panneaux d'affichage électronique (401), intérieurs ou extérieurs, disposés dans différentes zones géographiques. Une adresse Web est associée à chaque panneau d'affichage. Un client (404) souhaitant afficher une information, notamment une publicité (203), sur un quelconque panneau d'affichage (401), peut télécharger l'information sur un réseau de diffusion de télévision numérique (601) à destination du serveur (402) qui met en oeuvre le site Web du panneau d'affichage. Le client peut choisir la date et la durée d'affichage de l'information, et peut même acheter la durée d'affichage en utilisant une carte de crédit ou par l'utilisation d'un autre type de compte.

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