Systems and methods for evaluating advertising metrics

G - Physics – 06 – Q

Patent

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Details

G06Q 30/02 (2012.01) H04W 4/00 (2009.01) H04W 12/06 (2009.01) H04L 9/32 (2006.01) H04L 12/16 (2006.01)

Patent

CA 2733937

A system and method pf advertising metrics wherein a computerized system receives and advertising metric from a mobile device application handling advertisements, evaluates the level of trustworthiness for the application, and validates the advertising metrics if the level of trustworthiness is not sufficient.

L'invention concerne un système et un procédé dévaluation de métriques publicitaires. Dans ce système et ce procédé, un système informatisé reçoit une métrique publicitaire d'une application de dispositif mobile gérant des publicités, évalue le niveau de véracité pour l'application, et valide les métriques publicitaires si le niveau de véracité n'est pas suffisant.

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